Saddle up y’all! Your favorite party that makes a difference in the lives of others is back and bigger than ever in 2018! We asked and you answered. Based off your valuable feedback, we’re bringing back what you loved as well as enhancing your Purple Party Weekend experience with some Texas-sized changes. All to make this a weekend you won’t forget!
- It’s a Purple invasion! We’re taking over the entire host hotel, Aloft Dallas Downtown. New deeply-discounted rooms are available to weekend pass purchasers. **Limited quantity available.**
- Leave your car keys at home and take a spin in one of our complimentary shuttles. We’ll have double shuttles running from our host hotel to insure that you’ll get to our nighttime events faster than ever.
- NEW!! RFID Armbands for Pass Holders. No need to pull out your phone or print tickets. Pass holders will now have one armband to wear that grants entry to our weekend events. Just tap-and-go!
- NEW!! Primetime Pass – Daytime parties not your thing? Get a discounted pass for entry into our three nighttime events: IGNITE, THE PURPLE PARTY and GLOW.
- THE PURPLE PARTY | The Main Event | South Side Ballroom – We got too big for our britches so we’re moving into a larger space within the same spectacular special events venue. Bigger space, bigger sound, bigger production.
- REVIVAL | Tea Dance | Deep Ellum Art Co – We’re staying immersed in Deep Ellum’s eclectic scene but moving into a larger outdoor space with room for all your friends.
- GLOW | Closing Party | Stereo Live – This multi-level Dallas dance club favorite features vintage architecture with a modern sound system.
Aloft Dallas Downtown
Based on your overwhelmingly positive feedback, the entire Aloft Dallas Downtown returns as your comfortable Dallas home for the weekend. Aloft Dallas Downtown is just steps from City Hall and the Dallas Convention Center, with easy access to the American Airlines Center, Arts District, and much more. Located in a historic building, rooms feature original buff brick, large windows, and high ceilings.
Our host hotel also features:
- Re:fuel by Aloft: Get your foodie fix 24/7 with grab & go light meals.
- Re:charge gym: Sprint, stretch, and lift 24/7 with all the tools to keep you fit.
- Splash pool: Sip a drink while lounging by the pool.
- SPG® Keyless: Lose your keys. Use your SPG app to check in, get your room number — even unlock your door.
- Complimentary Purple shuttle service to three night events: Ignite, The Purple Party, and Glow. (New for 2018! – Two shuttles running during each night event.)